Someone asked me the other day do I know the most high-end Beverly Hills limo service. I didn’t know the answer, but it got me thinking about it. And with some strange thinking, I thought about Saturn vehicles. Don’t ask me how, it just happened. If you don’t know what I’m talking about, let me refresh your memories.
The Saturn Corporation is a registered trademark established on January 7, 1985 as a subsidiary of General Motors in response to the success of automobile imports in the United States. The company marketed itself as a different kind of car company, and operated somewhat independently from its parent company for a time, with its own assembly plant in Spring Hill, Tennessee, unique models, and a separate retailer network. Following the withdrawal of a bid by Penske Automotive to acquire Saturn in September 2009, General Motors discontinued the Saturn brand and ended its outstanding franchises on October 31, 2010. All new production was halted on October 7, 2009.
Still don’t remember these cars. Let me tell you about golden years. In July 1990, GM Chairman Roger Smith and UAW President Owen Bieber drove the very first Saturn off the assembly line in Spring Hill, Tennessee. The brand was marketed as a different kind of car company, and Saturn operated outside the GM conglomerate, with its own assembly plant in Spring Hill, unique models and a separate retailer network.
The first Saturn model, the S-Series, was significantly successful. A year later, Saturn hit the Canadian market.
499,999 Saturns later, Carla entered the market in 1993. In May 1995, Jasper, Saturn’s Millionth car is produced. In 1996, Saturn Dealerships distributed the electric General Motors EV1, the first car released under the GM marque. In 1997, Saturn became the first General Motors North American vehicle to be fully built with right-hand-drive on the same assembly line as the left-hand-drive vehicles (the previous right-hand-drive GM North American vehicle were built in the countries with left-hand road rule using the CKD kit and customized dashboard and steering components) as it entered the Japanese market.
January 1999, Saturn rolled out its two millionth car. Later that year, Saturn began production of its all new L-Series.